11 Jan
Marketing Your DeFi Project
A DeFi Project must meet the same tests of viability as any other company.
11 Jan
Pull Advertising And Marketing Is The New Paradigm
The first chapter of Pull Advertising must inevitably start with what is it specifically that the consumer wants?
10 Jan
GPS Fencing Creates Location-Based Offers
GPS fencing keeps things in, such as proprietary offers only available in a trade show, stadium, cineplex, or retail store.
10 Jan
Print Advertising Converts Into A Cash Register
Sizzle Vision changes the return on investment by turning each and every advertisement into a cash register
09 Jan
Customized Brand Games – The New Pull Advertising Winning Solution
Games are one of the most powerful pull advertising and marketing tools. They are fun for the consumer to engage with, deliver exciting prizes, and rewards and creates activation, engagement and data points for your brand that deepen the relationship
18 Dec
DUPLICATE? A Fresh Approach To Pull Advertising
The once evergreen system for brands to pay a predictable amount to reach a known consumer and turn a predictable profit are in the rear view mirror, never to be seen again.
07 Dec
Getting Whitelisted For Participation In An IDO
Given that the demand for token sales in most IDOs are very high, launchpad operations need to be very selective of who is allowed to participate in the launch
06 Dec
Exploring the IDO and ICO and STO launchpads
n the choice to bring your IDO to market, every project must first locate and review all of the launchpads and try to evaluate with whom to collaborate on the release of your coin, and why.
02 Dec
IDO – The Current Evolution of the ICO, IEO, and IPO
Launching a new company or project has many options available to the creators of the project. The trend seems to have evolved from the costly IPO to the ICO, which evolved into the IEO and has now emerged as an